Jera Line designs and conducts R&D based on customer requests or internal market expectations. The competitive market always demands companies to develop and optimize new products. To keep pace, we research and design with experienced engineers and sales teams to satisfy exact requests or market preferences.
JERA LINE continuously develops new products to meet the different needs of customers from power cable area. We have the experience in production technologies gathered on our site, we will be happy to consider any new possibility of RnD or existent product customization in case of your demand.
Market research is a crucial step in new product discovery. Through market research, factories can understand current market trends, discover potential market needs, and find innovative points for new products.
Competitive product analysis can help factories understand the characteristics of competitors’ products, thereby finding differentiation points for their own products. Through competitive product analysis, factories can find their competitive advantages, providing direction for new product design. Clarifying the advantages of products and developing products that are more suitable for use have always been JERA's pursuit.
Consumer behavior studies can help factories understand consumers’ needs and preferences. Through consumer behavior studies, factories can design new products that better meet consumer needs. JERA Line focuses on customer needs and is willing to help customers develop new products. In daily work, JERA LINE collects different needs from customers, discusses and determines future research directions, and is committed to serving more customers.
The design and development process is how factories transform new product concepts into physical products. This process includes product design, prototype creation, testing, and improvement.
Product design is the first step in the design and development process. During the product design phase, factories need to design the appearance, functionality, and performance of new products based on the results of market research, competitive product analysis, and consumer behavior studies. Combining product design with customer needs greatly improves the efficiency of design and development.
Prototype creation is the second step in the design and development process. During the prototype creation phase, factories need to create preliminary models of new products for initial testing and evaluation. JERA has a professional team and equipment for prototype production and sample proofing. Able to identify problems at any time and make adjustments to solve them.
Testing and improvement is the final step in the design and development process. During this phase, factories need to conduct rigorous testing of new products, identify and improve any issues to ensure the quality and performance of new products. After the new product testing is completed, communicate with customers in a timely manner to further clarify the direction of improvement until the development of a new product is completed.
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